Plusone

Plusone opens like a poster: the couple's names set across the sky of a full-screen photograph, letters rising as the picture settles. Below it, the weekend is told in 16 sections: the invitation in words, the three days as giant numerals, six moments that travel sideways as you scroll, the story with a photograph that stays while the chapters pass, the venue with a drawn map, airports, rooms, what to wear, the wedding party, one dark section for the night, notes on the town, questions and a full-bleed "Will you come?". A second home page opens on the date instead, with the photograph set inside the numerals.

Every moment, place to stay, person in the wedding party and note has its own page, from five collections. Guests reply in six short steps: who they are, yes or no, yes or no for each moment with nothing pre-selected, meals, allergies and a song, their flight for the shuttle, and a check before sending. Their answers fill My plan, which keeps only their moments and gives them one calendar file. There is also an On the day page with every number and address, an album with a lightbox, a style guide and a licensing and changelog page.

The palette is quiet on purpose: salt, Atlantic ink and one apricot accent, so the photographs carry the colour. Type is Bodoni Moda with Instrument Sans. Every page is designed in light and in dark, the layout adapts to desktop, tablet and phone, and every motion becomes still when a visitor asks for reduced motion. The couple, places and numbers are invented, and the photographs are for demonstration only, so replace them with your own before you publish.